– Easy and fast to build

– Compressed for web delivery

– Can handle multiple clickable areas

– Click functionality has to be built into the file

– Maintaining file size limitations despite robust design

– Newest Flash version of Ad may not display for older Flash players or be accepted by Ad Server

Click is an function that is responsible to call the corect click-through URL from the Ad-Server, and is also responsible to record click. If the clickTAG is not implemented or implemented incorrectly, your creative might lead to a error page upon click. Also, if the click-through URL is hardcoded within your .SWF creative, it might click correct, but will not record clicks in your Ad-Server.

– Ask your designer to create a transparent button on top frame of your creative

– Get this button coded with the below ActionScript

– Note that the clickTAG is case sensitive and has to be copied and pasted from below as is

on (release) {
getURL (_level0.clickTAG, “_blank”);
}

Link_1.addEventListener(MouseEvent.MOUSE_UP, function(event: MouseEvent): void {
var sURL: String;
if ((sURL = root.loaderInfo.parameters.clickTAG)) {
navigateToURL(new URLRequest(sURL), “_blank”);
}
}